Event Management Young Generation Audience

Question: Discuss about theEvent Managementfor Young Generation Audience. Answer: Introduction In this 21st century, the outdoor music festivals have become very much popular in international manner and the main target of these music festivals implies the , who prefer international music. According to Lai et al. (2013), the emergences of these music events have been identified as popular environment for drug and alcohol use, which leads a consequence of deaths on certain occasions. This particular discourse will discuss the legal and ethical issues, which are closely related to the attempts of managing the terrible consequences of drug taking practices in Australian music festivals. Even there will be mention of the effective laws to prevent this ill practice in the music festivals. At the end, there will be effective and relevant recommendations for managing the risk of drug taking at festivals and for supporting a drug free society. Identification of Legal and Ethical Issue Regarding Drug taking in Australian Music Festivals The practice of drug taking at music festivals of Australia can be identified with several ethical and legal issues as it raises questions related to the boundaries of Australian law and human rights. The legal and ethical issue also involve the international control and national sovereignty (Gibson Connell, 2012). An ethical issue, which arises under such music festivals, can be closely interlinked with the broad ethical positions. The basic implication of the adoption of the utilitarian assumptions can be contrasted with ethical theory of the rights of individual, which is related in close manner to the theories of human nature. Prichard et al. (2012) have contradicted that no other positions possess the capabilities to justify libertarian presumptions against any kind of control. However, there are controversies regarding the decision of an individual for exposing ones personality and mind for the ultimate control of drug taking at the famous Australian music festivals in these r ecent years cannot be justified in ethical manner (Bowring et al., 2012). On the other hand, there are no presence of the ethical reasons and compelling arguments from the political and social theories in order to decriminalising the non-medical drug usage in the music festivals of Australia. From the survey of National Drug Strategy Household and Australian Institute, it has been revealed that mainly the young generation of Australia, aged in between 20-30 are addicted to the illicit drugs and the percentage is 27. Even from the report of United Nations World Drug, it can be seen that Australians consumes highest rates of ecstasy on the earth. The ethical and legal issue imply the overruling of Australian rules, legislations and policies of drug use and abuse, which may lead to the imprisonment (Bowring et al., 2012). Another ethical issue suggest providing harm to the environment and the society in Australia. Music festivals are always proved a great place for making good friends and good music; however, because of the ill practice of drug using, there are certain incidents on drug overdoses, which can be considered as ethical issue that may hamper the entire lifestyle of the concerned individual. There are arrests and injuries, often life ending and life changing incid ents under the drug consumptions. The ethical issue concerns the practice of the event hosts, who stock drugs in order to get more news coverage. However, there completely different kind of events, which supports the drug friendly environment as the host of such organisers have gone beyond the zero tolerance policy (Lai et al., 2013). The ethical issues also involve binge drinking, having forced, and unprotected sex after the use of drugs in music festivals. The instances of the unwanted results include sudden pregnancy, drunken driving accidents, HIV infections and arrests, all of these are considered as ethical issues, which happen only because of drug consumption. Bruno et al. (2012) have mentioned that the fundamental attitude and nature towards the practise of drug taking at the festivals needs to be started being less regard8ng the prevention of crime and more about the harm reduction, which can lead to the loss of a life. Even the death of Sylvia Choi, Stefan Woodward and Georgia Bartter are the examples of tr agic deaths because of consequence of the illicit drug consumption at music festivals in Australia (Lai et al., 2013). The ethical issues are solely concerned with the availability of ecstasy in Australia, which is the most dangerous across the world as the ingredients of it are still unknown. As there are certain cases of drug overdoses and deaths because of illicit drug consumptions in the music events of Australia, therefore, Australian government should incorporate new policies, legislations, regulations and procedures in order to prevent such incidents in these days. According to Jenkinson et al. (2014), it is noteworthy to mention here that the usage of drugs is subjected to abuse by the greedy and irresponsible individuals and heavy regulations as the ethical issues of drug consumptions is a mandatory field of the moral philosophy. The shared values, beliefs and attitudes of the drug users are not at all connected with the punishments and other ethical concerning issues, which may lead to an ultimate consequence of premature death. The raising ethical issues involve the provision of relevant information regarding the condition of entry, explanation of effective grounds for a thorough search and the knowledge of drug usage in the events. Discussion on the Involved Law of the Government to Mitigate these Problems Ecstasy found in Australia is arguably most dangerous in the world and it is unidentifiable. The Australian pills consist of toxic substance that causes an extreme seizure, body temperature and can be linked to string of deaths in overseas countries and in Australia. Australian laws and legislations are strict enough to mitigate the ill practise of drug taking in the music festivals of Australia. The established attitude of dug taking is concerned with the health risks, which are beyond the ethical concern, there are the drug experts, advocates and academics push the government of Australia for legalising the drug checking opportunities and pill testing at the music festivals (Arnold, 2013). This practice will provide the relevant information to the drug users regarding the substance they will consume. Australian Drug Law raises a perfect awareness for the young festival-going crowd as in most of the cases, the overdoses of drugs and illicit drug consumptions happen only with the you ng people, who are aged in between 21-30 (Arnold, 2013). From various reports, it has been revealed that drugs have become an essential part of the music festivals in Australia. For the strict legislations and regulations of Australian government, more than three million general inhabitants have become criminals only because of their ill practice of drug consumptions in various events, which are strictly prohibited. Australian Drug Law aims for reinvigorating the existing drug policy, as there are hardly any changes in the society of reduction in the drug usage among the young people. Hesse Tutenges (2012) have mentioned that the political agendas are the main concern of the government, therefore, in certain cases; there are often no changes in the existing legislations that can reform the society in effective manner. Drug law reform consists of the international and Australian groups, which have promoted for reforming the existing and traditional drug policy of Australia in this 21st century. Here are various organisations rather than th e governmental organisations, which constantly works for mitigating the issues related to the consumption of drugs at the music festivals. These NGOs always help the young event going audience to understand the risk factors that are closely interlinked with the drugs. On the other hand, Australian Parliamentary Group on Drug Law Reform is consisted of the politicians from the federal governments and the state, which concentrates on the gradual increment on the use of drugs in various events. Even this particular group intends to search for new policies to reduce any kind of harm, which is associated with the illicit drug use. As opined by Arnold (2013), drugs have become a regular feature of popular events in this contemporary era as a medium of recreation and entertainment. Even the president of Australian Drug Law Reform Foundation have understood the necessity of changing the drug policies and implement completely new legislations and law in order to prevent the illicit use of dr ugs in the music festivals of Australia. Australian drug laws encourage more tolerant, humanitarian and rational approach for solving the critical problems related to the drug consumptions. Australian Drug Law Reform Foundation is supported by the financial donations from various sources. All of the Australian laws of rugs encourage the community of focussing on the alternative aspects instead of illicit use of drugs. Dray et al. (2012) have suggested that the traditional legislations for preventing the drug consumptions in the society should be improved in order to enhance the concept of corruption and crime, which are closely associated with drug trade. Recommendations to Manage the Risk of Drug Taking at Festivals Although Australian rules, regulations and legislations are strict enough, still, there are incidents like Sylvia Choi and Georgia Bartter, which are evidence of illicit drug use in Australian music concert. Therefore, the following recommendations can be employed in order to reduce the gradual death only because of drug consumptions. Drug checking: The event management should check the existence of drugs in the particular events and there should be adequate awareness of punishment because of the ill practice. Even drug checking will also help the drug users to know the nature of drug substance they are consuming. Even the Police of Australia should check the presence of drug with the help of engaging sniffer dogs. However, there are so many controversies regarding the drug checking of the event hosts. Often the festival going people often claimed that it goes beyond their right. Make awareness: There is nothing better than creating awareness among the festival going crowd about the negative impact of drugs. The government should take effective measure in order to stop the inhabitants of Australia from dying because of illicit use of drugs rather than just cataloguing the constant deaths in the festive season. Online petition: There should be an effective and appropriate online petition regarding the use of drugs in the music festivals of Australia. Even in this online petition, there will be information about the drug pill testing session for minimising the harm with the collaborations of various nongovernmental organisations of Australia, health providers and emergency service providers. Recordings: There should be effective and potential recording proceedings during the event, which will help the event management of the particular festival regarding every incident. Therefore, when there will be any instances of drug taking in the music festivals, there will be strict steps on the basis of evidences that are recorded and such practices will help to mitigate the drug consumptions in Australian music festivals. Digital matrix information boards may be proved as an adequate measure to prevent the ill practise of drug usage in the music festivals. This board will help the attendees at the entrance points regarding the ongoing process of police search operations. Even it will encourage the event attendees a last chance to dispose any kind of illegal materials r substances that are completely prohibited in the event area. Conclusion As drug taking at the music festivals of Australia can be considered as a criminal offence and there are strict laws and legislations to punish the defaulter, therefore, the event attendees should be more careful about the drug consumptions and carrying. Australian force has used various channels for ensuring that the music festivals are properly informed about the prohibition of drugs or not as it clearly reveals the safety issues, which are surrounding the actual event. The drug taking at Australian music festivals can be mitigated only with adequate and suitable communication strategy in between the event management, event attendees and the government. All the provided recommendations will reduce the increasing graph of constant deaths in the music festivals because of drug taking and the society should not be apathetic regarding this burning issue. References Arnold, C. (2013). The new danger of synthetic drugs.The Lancet,382(9886), 15-16. Bowring, A. 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